Selling Like A Pro
All home owners want to sell for the highest price possible. Getting the highest price requires a little more research and action than simply placing a listing in the local MLS (Multiple Listing Service). Some people estimate the value of their property on a neighbor’s sale price or the opinion of a friend or relative. Today, more than ever, time is money. Selling your Boca Raton property quickly is important because a one that sits on the market too long can take on a reputation as being undesirable. We will help you correctly value all the great qualities of your property and promote your strengths.
There is more to staging your Boca Raton home than decorating, fluffing, interior design or redesign. Staging a home is detailing, depersonalizing, decluttering, and preparing a seller’s home to give it the appearance of a model home so that the potential buyer can see themselves living in the home.
A recent study showed that un-staged homes spent an average of 104 days on the market before staging. After Staging, these homes sold on average in 41 days. Homes that were staged prior to going on the market sold on average in 23 days.
The most visited pages on our Safe Boca Realty website are properties with quality photos. Potential buyers will judge a property based on the pictures that are used in advertisements and the MLS (Multiple Listing Service). Everyone is busy, why waste your time viewing a property that looks undesirable in photos? Our imaging process will display your property in the best light possible.
Sometimes the basics are worth more than all the most sophisticated tactics combined for selling a property. Not every agent in Boca Raton will take the time to hold open houses. Some say that open houses are a relic of the past. The Proenza Group believes in working hard to sell your property and we will use all available opportunities to proactively connect with potential buyers.
In addition to using the Multiple Listing Service (MLS) we also have high traffic on our own website www.safebocarealty.com. Our listings are also syndicated through more than 1,000 different websites through our nationally recognized affiliation with the Greater Fort Lauderdale and Palm Beach Realtors Associations.
Our emails are high quality, informational, and read by a high majority. Email has significantly evolved over the last 15 years. Overloading someone’s inbox with junk mail is not productive. We respect our customers using the latest anti-spam practices, which means that our emails a read by the highest majority possible. We use high quality graphics and messages that capture potential buyers attention.
Yes, there are still print marketing avenues that are used in our digital world. They may not be as used as they once were, but they are still effective to potential home buyers. News papers, trade publications, trade show, and open houses are all places that we use print to advertise properties for sale. We have many examples of successful advertising pieces we have used in the recent past for our customers.
Using an MLS is a given for most agents, but it still needs to be stated and even explained. What is the Multiple Listing Service? Only a licensed real estate agent can list a property on an MLS. In most cases, real estate is the largest investment that people make in their lifetime; a licensed professional will protect a customer’s interest above all else according to state law.